05 · Investment Process & Deal Execution

Market diligence

Platform + expertfrom $850/moExpert ~26 hrs/mo

Bottom line

Structured market diligence packs (TAM, competitors, customer signals) assembled for IC—not slide archaeology.

Atlas does the heavy lift; a knowledgeable operator typically spends ~2–6 hours/month.

Invoice / proposal description

  • ·Market diligence outline and source pack.
  • ·Draft market section for IC memo.
  • ·Expert synthesis pass.

By hand today

Random PDFs and conflicting TAM slides.

On Atlas

Structured diligence workspace + expert synthesis.

Deliverables

  • Market pack
  • IC section draft
  • Source index

Service levels

  • Draft market pack per agreed IC calendar.

Exclusions

  • Primary expert network interviews unless scoped

Platform surfaces

CFO AdvisorImport & Analyze

Billable per-deal or retainer.